APR. 29, 2025 – The Karate Kid resurgence isn’t just hitting theaters, it is kicking its way onto Roblox. Today, Gamefam, the leading metaverse media company for Gen Z & Alpha communities, announced it is joining forces with Sony Pictures’ Karate Kid: Legends to bring the Karate Kid Training Simulator to Roblox.

MARCH 10, 2025 – Today, Concacaf, the governing body for soccer in North America, Central America, and the Caribbean, unveiled its first-ever official mascot, Volar, on Roblox in an exciting collaboration with Gamefam, the leading metaverse media company for Gen Z and Alpha communities.

JAN. 15, 2025 – KIDZ BOP, the #1 music brand for kids, is partnering with Gamefam, the leading metaverse media company for Gen Z & Alpha communities, to make its Roblox debut within Gamefam’s popular Roblox game Really Easy Obby. Fans can enjoy KIDZ BOP in a new way, while celebrating the release of KIDZ BOP’s newest album, ‘KIDZ BOP 50,’ featuring this year’s biggest Certified BOPs sung by kids for kids.

DEC. 19, 2024 – Gamefam, the leading metaverse media company for Gen Z & Alpha communities, today unveiled its second-annual “State of Brands on Roblox and Fortnite” report, while also highlighting the company’s key business results from FY2024 that propelled it to become the #1 fastest-growing private company in the media industry on the 2024 Inc. 5000 list. 

DEC. 18, 2024 – Buckle up and get ready to feel the power and performance of one of the most iconic muscle car brands in an all-new way. Gamefam, the leading metaverse media company for Gen Z & Alpha communities, unveiled today that it is bringing Shelby American Inc, makers of such legendary cars as the Mustang GT350 and Daytona Coupe, to Roblox for the first time ever.

NOV. 1, 2024 – Moose Toys and e.l.f. Cosmetics have teamed up to launch a first-of-its-kind Roblox campaign featuring the new XOX Kweenie pop art collectibles. The collectible figures will make their Roblox premiere across both e.l.f.'s existing game, e.l.f. UP!, and the popular native Roblox game, Bayside High School. 

OCT. 24, 2024 – Gamefam, the leading metaverse media company for Gen Z & Alpha communities, and Spin Master, a leading global children's entertainment company and worldwide master toy partner for Monster Jam®, announce the return of the brand to Roblox starting Saturday, Oct. 26, 2024. This collaboration marks the third consecutive year the premier brand will be integrated within Gamefam’s popular Roblox game, Car Dealership Tycoon, which has recorded over 2 billion visits to-date. 

OCT. 14, 2024 – Gamefam, the leading metaverse media company for Gen Z & Alpha communities, today announced the extension of its partnership with Moose Toys to bring the best-selling Heroes of Goo Jit Zu line to Roblox starting Saturday, Oct. 12, 2024. The iconic Heroes will be making their debut in the metaverse with a takeover of two of Gamefam’s highly-popular Roblox games, Weapon Fighting Simulator and Easy Obby, which collectively have recorded over 1.7 billion visits to-date, ensuring major engagement with a critical user base of Gen Z and Alpha players. 

OCT. 2, 2024 – Seven-time Grammy winners Coldplay are headed to Roblox for the first time with a multi-game takeover starting Friday, October 4th, 2024 to launch their tenth album Moon Music, their first since 2021’s Music of the Spheres. 

SEPT. 25, 2024 — In today’s ever-evolving marketing landscape, one of the biggest challenges brands face is juggling different marketing strategies for multiple generations. 

SEPT. 25, 2024 – Gamefam, the leading metaverse media company for Gen Z & Alpha communities, and Spin Master, a leading global children's entertainment company, launched the first official Hatchimals in-game brand activation within Gamefam’s hit Roblox experience Twilight Daycare, bringing one of the most popular toy brands to the platform for the first time.  

SEPT. 17, 2024 — Gamefam won Gold for “Employer of the Year” in Media & Entertainment at the 2024 Stevie Awards for Great Employers.

SEPT. 12, 2024 — Gamefam was named no. 69 “Best Workplace for Innovators” by Fast Company. Gamefam was also honored as a “Best Workplace for Innovators” in the Media and Entertainment Industry and a “Best Workplace for Early Career Innovators.”

AUG. 22, 2024 — Gamefam was named a certified “Great Place to Work®” for a second consecutive year.

AUG. 13, 2024 — Inc. revealed today that Gamefam, the leading metaverse media company for Gen Z & Alpha communities, ranks No. 40 on the 2024 Inc. 5000 and No. 1 fastest-growing company in the media industry. The annual list of the fastest-growing private companies in America also recognized Gamefam as the 11th-fastest growing company in California.

JUNE 30, 2024 – Gamefam, Altitude Media Group, Havas & Livewire won “Best Use of Tech as Part of a Campaign in the Entertainment Industry” at the 2024 Campaign Tech Awards.

JUNE 25, 2024 — In honor of our Nickmas and Super Bowl LVIII program, Gamefam, Nickelodeon and the NFL were honored with gold in the categories of “Sports,” “Metaverse” and “Partnership or Collaboration.”

MAY 30, 2024 — Gamefam, the leading metaverse media company for Gen Z & Alpha communities, today unveiled the Gamefam Creator Fund, a pool of capital up to $5 million available to fund the most ambitious game ideas across Roblox, Fortnite and other UGC gaming platforms. Gamefam aims to support and give back to the rapidly-growing creator community in UGC gaming with seed funding, expert advice and proprietary resources for the most innovative creator visions.

MAY 24, 2024 — Gamefam, Altitude Media Group, Havas & Livewire won “Best Use of Emerging Tech” at the 2024 Digiday Media Awards.

MAY 22, 2024 — Gamefam, Altitude Media Group, Havas & Livewire won Audience Honor and Silver for “Best Immersive Campaign” in the “Metaverse” vertical at the 2024 Shorty Awards. Gamefam, Warner Music Group, the NFL & Intuit also won Bronze for “Best Immersive Campaign” in the “Metaverse” vertical.