AUG. 1, 2023 — After months of anticipation, Cirque du Soleil Entertainment Group is excited to announce that its first-ever immersive experience on Roblox – Cirque du Soleil Tycoon – is now available to all community members. In partnership with the leading metaverse game developer, Gamefam, families around the globe can now experience Cirque du Soleil's newest contemporary circus show, ECHO, and raise the Big Top from the comfort of their homes.

AUG. 1, 2023 — With the proliferation of online games, some titles have been positioning themselves more as platforms, such as Roblox, Minecraft, and Fortnite. They host musical concerts, marketing activations, and interactive experiences designed to advertise all manner of brands and movies.

JULY 24, 2023 — Bebe Rexha’s first-ever metaverse concert is set to take place on Roblox—a global immersive platform where millions of people connect and communicate daily—on Friday, July 28, 2023.

JULY 18, 2023 — We think there are going to be opportunities with UEFN and its creator economy for musicians and for music companies. But what kind? Matthew Zanazzo is well placed to explain some of them. Zanazzo leads the Fortnite team at Gamefam, one of the growing number of metaverse-focused developers that are helping the music industry (and brands more widely) launch experiences for and campaigns within games and virtual worlds.

JULY 17, 2023 — Independent UK studio Altitude has launched a branded Fortnite Creative integration for this Summer’s highly anticipated horror, TALK TO ME, ahead of the movie’s cinema release from 28 July. Now live to play, the TALK TO ME game in ‘DEADPINES: ZOMBIE SURVIVAL’, marks the first time a horror movie has been featured globally on the highly popular gaming platform.

JULY 17, 2023 — The metaverse is often billed as a happy place—that is, until a paranormal severed hand sends players into a haunted house teeming with bloodthirsty zombies.

Gamefam was named a certified “Great Place to Work®.”

JUNE 1, 2023 — Gamefam was the first professional Roblox game developer and publisher, and it remains the biggest. Every day around the world, Gamefam titles are played by more than 12 million players. The company is also a leading developer on Fortnite and Minecraft, and it’s responsible for Sonic Speed Simulator, the top branded Roblox game of all-time. In only four months, the game featuring Sega’s iconic blue hedgehog attracted more than 500 million visits.

MAY 24, 2023 — Cirque du Soleil Entertainment Group and Gamefam, a leading metaverse game developer, are joining forces to create Cirque du Soleil’s first-ever immersive experience on Roblox, a global immersive platform where millions of people connect and communicate daily.

APRIL 7, 2023 — We’re racing toward a world where Fortnite and Roblox could rival Steam and the App Store in terms of the size of their game libraries. Both have growing ecosystems of millions of players who build and spend time in custom battle royales, chat rooms, and all kinds of other games. We’re looking at the fight for what could be the next YouTube.

MARCH 2, 2023 — Gamefam, a leading metaverse game developer and publisher that creates connected experiences with the largest gaming communities and well-known brands, has been named to Fast Company’s prestigious annual list of the “World’s Most Innovative Companies” for 2023.

FEB. 14, 2023 — Leading game developer Gamefam today announced its partnership with Paramount Consumer Products and Nickelodeon to bring two beloved fan-favorite franchises, SpongeBob SquarePants – the most-watched animated series for almost two decades – and Teenage Mutant Ninja Turtles – one of the most popular kids’ franchises – to Roblox.

FEB. 2, 2023 — Today, the National Football League announced plans for the Saweetie Super Bowl Concert Presented by Intuit on Roblox. Starring Warner Records hip-hop artist Saweetie, the free virtual concert will be an official part of the NFL's Super Bowl LVII event line-up. It will take place in Warner Music Group's Rhythm City, a first-of-its-kind music-themed social roleplay experience on Roblox that was announced earlier this week.

JAN. 30, 2023 — Warner Music Group, the global music and entertainment company, announced the launch of Rhythm City, a first-of-its-kind music-themed social roleplay experience on Roblox. Developed in partnership with Gamefam, a leading gaming and content company across metaverse platforms, Rhythm City will introduce users to artists and music through social roleplay and provide them access to a collection of digital items sold exclusively on Roblox.

DEC. 14, 2022 — Build-A-Bear Workshop, Inc. (NYSE: BBW), today announced its next launch into the Metaverse with the release of its new virtual community space, Build-A-Bear Tycoon, on Roblox, one of the most popular global online platforms. In partnership with Gamefam, the professional developer and publisher of experiences on Roblox, the company has created a digital world where users can build their own fantastical Build-A-Bear universe and experience the brand in a completely new way.

DEC. 9, 2022 — Join Sonic fans around the world to catch the world premiere of Sonic Prime, exclusively on Roblox in Sonic Speed Simulator. The celebration will include an advanced preview of episode 1, UGC giveaways, the return of highly requested “Kunoichi Amy” event, opportunities to participate in the New Yoke City Tag Arena, and more!

DEC. 5, 2022 — Gamefam is the leading gaming and content company across metaverse platforms reaching Gen Z audiences with live operated original games, virtual concerts, and experiences that connect brands with new audiences. With top-performing titles and branded experiences within Roblox, Minecraft, and Fortnite, the company announced CY2022 as its most successful year yet achieving more than 275% year-over-year revenue growth and over 18 million daily global gameplay sessions. This further supports the company's goal to create the next generation of super-hit franchises from within the metaverse.

NOV. 16, 2022 — Monster Jam®, the most action-packed motorsports experience for families in the world today, announced its foray into the metaverse. Alongside Spin Master, a global children’s entertainment company and Monster Jam’s global toy partner, and leading Roblox developer, Gamefam, the larger-than-life Monster Jam brand roared its way into the leading car game on Roblox for a 4-week integration.

NOV. 8, 2022 — Gamefam, a leading Roblox developer and publisher announced today that the company’s most recent launch, Festival Tycoon, created in partnership with The Chainsmokers, Columbia Records and Sony Music Entertainment, is the most popular branded music experience on the platform with over 18M visits in less than a month. The Chainsmokers Concert Experience celebrated the launch of the game and became the all-time, highest-rated concert performance in the history of the Roblox platform. Festival Tycoon by The Chainsmokers, allows players to extend their enjoyment from the concert with a gameplay experience that gives them the opportunity to build their own music festivals complete with pyrotechnics, merch booths, backstage VIP areas, amusement park rides, and more.

SEPT. 13, 2022 — Gamefam Takes Home Two Awards at 2022 Roblox Innovation Awards for the Builderman Award of Excellence and Best Audio Design