Fast Company: Every brand needs a metaverse strategy. Here’s why.

Gamefam was the first professional Roblox game developer and publisher, and it remains the biggest. Every day around the world, Gamefam titles are played by more than 12 million players. The company is also a leading developer on Fortnite and Minecraft, and it’s responsible for Sonic Speed Simulator, the top branded Roblox game of all-time. In only four months, the game featuring Sega’s iconic blue hedgehog attracted more than 500 million visits.

Read the full story in Fast Company.